fructele lu’ sandu

Brand Identity
Packaging design
Website Design

Fructele lu’ Sandu is a family-owned business based in Iasi. They are passionate growers of ecological raspberries and sea buckthorn. They wanted to speak to consumers in a new way about the enjoyment of eating naturally grown fruits.

We helped their business get noticed by creating the visual identity, the packaging design for various products, and the presentation website. They were keen to have a modern and fresh approach to all the collateral materials as well.

The handmade ink illustration on the labels reflects the passion and the personal care that the owners have for this business and adds value to the customer experience. The customers responded very well to the new image and the sales increased really fast. Having good quality products that consumers love, along with a fresh brand identity their success continues to build.